Who we are

Linda Wasche, MBA, MA

Linda is a marketing /communications professional with 30-plus years of executive-level experience. After serving as vice president of a leading Midwest public relations and marketing communications firm, she started her own marketing practice in 1994. She has provided marketing direction and services in healthcare, legal and accounting services, hospitality, IT, real estate development, banking / finance and other sectors.

She now focuses exclusively on the rapidly-changing field of veterinary medicine. She works as a market analyst and marketing advisor / strategist with small animal, specialty and emergency veterinary practices. She speaks in front of veterinary audiences at corporate-sponsored meetings and national conferences. Linda is also founder of Nooterwear inc. which creates whimsical printed apparel for pet lovers.

A former college professor, Linda holds an MBA in Marketing, Master’s Degree in Organizational Communication and Bachelor’s Degree in Journalism.

See BIO.

Elise Wells / Information and Technology Manager & Client Support

Elise handles administrative tasks for LW Marketworks and provides numerous communication and support services to practices. These include:

  • Electronic newsletter development and distribution
  • Website updates and management
  • Database creation and management
  • Communication template design
  • Graphics manipulation and formatting

Elise is a self-taught tech wizard and can solve just about any computer or software problem.

Outside services

We often work with a practice's existing service providers in such areas as website development and graphic design. We are also equipped to recommend outside sources for these marketing support areas.


Linda Wasche, President LW Marketworks